The ready-to-mix (RTM) beverage market is growing, driven by consumer demand for convenient, functional products. While 10% bought sports and functional powders, twice as many chose ready-to-drink options.
Clean Label Solutions for 'Ready-To-Mix' Beverages
Explore ingredient trends and functionality for your next RTM beverage formulation
Request Free Sample KitA Growing Opportunity in RTM Beverages
Driving Innovation in Functional Hydration

The ready-to-mix beverage market is booming, with North American electrolyte powders alone projected to grow at a 9% CAGR through 2030. Today’s consumers are looking for more than just hydration—they want clean, functional ingredients that deliver energy, gut support, protein, and convenient, on-the-go formats. This shift opens the door for innovative formulations that stand out on crowded shelves and meet rising clean-label expectations.
CIRANDA provides certified-organic, non-GMO ingredients that help brands create RTM beverages with great taste, smooth solubility, and functional benefits—from sustained energy and digestive wellness to low-sugar, plant-based hydration solutions.
RTM Beverage Application Guide
Discover How CIRANDA Ingredients Can Elevate RTM Formulations
From on-the-go hydration sticks to protein-packed recovery drinks, CIRANDA’s ingredient portfolio helps brands meet growing consumer demand for clean labels, functionality, and great taste. This guide highlights key ingredients like syrup solids, cocoa powder, inulin, lecithin, and more—each selected to support solubility, flavor, mouthfeel, stability, and nutritional benefits in RTM beverage applications.
1. Reducing Sugar & Balancing Carbohydrates
Delivering sweetness and energy without excessive added sugars.
2. Adding Flavor & Improving Sensory Experience
Masking off-notes, creating rich flavor, and ensuring good mouthfeel.
3. Increasing Solubility & Stability
Avoiding clumping, poor dispersion, or phase separation in powders.
Ready to Sample?
See how CIRANDA ingredients perform in your own sports nutrition products. Sign up to receive a curated sample kit featuring our most requested ingredients for bars, ready-to-mix beverages, and gummies!
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Balancing Function & Flavor: Clean Label Strategies for Sports Nutrition
In today’s competitive sports nutrition market, brands are tasked with delivering products that taste great, perform effectively, and meet clean label expectations. This webinar explores the latest trends, formulation challenges, and practical ingredient strategies to help you create sports nutrition products that achieve the perfect balance of function, flavor, and consumer appeal.
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Video: Key Ingredients for Sports Nutrition Beverages
Sports nutrition beverages are formulated to hydrate, provide energy, and support recovery using ingredients like maltodextrin, syrup solids, dextrose, agave inulin, and cocoa powder, which offer benefits such as sustained energy, improved solubility, and digestive health support.